In the 1800s Long Branch was the "Hollywood" of the east, where some of the greatest theatrical and other performers of the day gathered and performed. It was visited by presidents Chester A. Arthur, James A. Garfield, Ulysses S. Grant, Benjamin Harrison, Rutherford B. Hayes, William McKinley, and Woodrow Wilson.  Seven Presidents Park, a park near the beach, is named in honor of their visits. Today, Long Branch's premier attraction is Pier Village, a multi-use "lifestyle center" located along the Atlantic Ocean. It opened in 2005.

Long Branch is connected to New York City and Northern New Jersey via New Jersey Transit trains running on the North Jersey Coast Line. The main train station is only three blocks away from the beach, and a second station is located in the Elberon district just north of the borough of Deal.

Branch Attractions
  • Pier Village, a magnificent area featuring fine dining, high-class shopping, a beautiful beach, and luxury oceanfront houses.
  • Seven Presidents Oceanfront Park, a beautiful beach famous for the fact that it was visited by several presidents.
  • The Long Branch Historical Museum.
  • The Ocean Place Resort, which features a spa and salon, and waterfront activities for when it's warm out.

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